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如果说 2024 年加密货币行业有一个重要的收获,那就是:模因币不仅生存了下来,而且还在蓬勃发展。

Memecoins, a class of cryptocurrencies that draw inspiration from internet memes and often lack the fundamental value proposition of other digital assets, have experienced a surge in popularity during 2024. These memecoins have captured the attention of traders, investors, and the wider cryptocurrency community, sparking discussions and generating significant trading activity.
Memecoins 是一类从互联网 meme 中汲取灵感的加密货币,通常缺乏其他数字资产的基本价值主张,在 2024 年经历了人气飙升。这些 memecoin 吸引了交易者、投资者和更广泛的加密货币社区的注意力,引发讨论并产生重要的交易活动。
However, the rise of memecoins also raises questions about their speculative nature and potential risks. With a vast number of memecoins emerging and quickly fading into obscurity, only a select few manage to sustain attention and achieve notable success.
然而,模因币的兴起也引发了对其投机性质和潜在风险的质疑。随着大量模因币的出现并迅速消失,只有少数模因币能够持续受到关注并取得显着的成功。
According to data collated by Lookonchain, the top 10 memecoins have witnessed a collective decline of 63.73% from their peak performance. This downturn highlights the volatility and unpredictable trajectory of memecoins.
根据 Lookonchain 整理的数据,排名前 10 位的 memecoin 较巅峰时期集体下跌了 63.73%。这种低迷凸显了模因币的波动性和不可预测的轨迹。
In an interview with Techopedia, Ryan Lee, Chief Analyst at Bitget Research, noted that the cryptocurrency market is saturated with memecoins, and success largely depends on infrastructural access to a broad audience.
Bitget Research 首席分析师 Ryan Lee 在接受 Techopedia 采访时指出,加密货币市场已经被 memecoin 饱和,成功很大程度上取决于基础设施能否接触到广泛的受众。
“The DOGS token exemplifies the latter strategy, leveraging its availability within the Telegram + TON ecosystem to gain widespread attention.”
“DOGS 代币体现了后一种策略,利用其在 Telegram + TON 生态系统中的可用性来获得广泛关注。”
The decentralized nature of memecoins has also facilitated their use as a tool for advocacy. Lee further explained that tokens like NOT, HMSTR, and DOGS have proven effective in fostering large, active communities.
模因币的去中心化性质也促进了它们作为宣传工具的使用。 Lee 进一步解释说,NOT、HMSTR 和 DOGS 等代币已被证明可以有效培育大型活跃社区。
“The mechanics within such projects allow users to complete simple tasks and be rewarded with tokens, a model that is limited by the ability to automatically verify task completion, such as subscribing to a Telegram channel or watching a video.”
“此类项目中的机制允许用户完成简单的任务并获得代币奖励,这种模型受到自动验证任务完成情况的能力的限制,例如订阅 Telegram 频道或观看视频。”
“Imagine a project with over 100 million users setting a task to subscribe to a channel that raises awareness about social issues (poverty, hunger, discrimination, bullying, etc.). Millions of users would become familiar with this information. This system is already functioning — such tokens can be used to direct the attention of large groups of people toward specific causes or topics.”
“想象一下,一个拥有超过 1 亿用户的项目设置了一项任务,订阅一个频道,以提高人们对社会问题(贫困、饥饿、歧视、欺凌等)的认识。数以百万计的用户将熟悉这些信息。这个系统已经开始运作——这样的代币可以用来将一大群人的注意力引导到特定的原因或主题上。”
DOGS, for instance, has played a role in the #FreePavelDurov campaign, which aims to highlight the plight of political prisoners and garner support for their cause.
例如,DOGS 在 #FreePavelDurov 运动中发挥了作用,该运动旨在强调政治犯的困境并为他们的事业赢得支持。
“First, the appeal of memecoins lies in the cultural relevance they harness. Many of the top memecoins emerging recently, such as DOGS or JENNER, tie into popular figures or movements, gaining traction through the influence of social media and celebrities.”
“首先,模因币的吸引力在于它们所利用的文化相关性。最近出现的许多顶级模因币,例如 DOGS 或 JENNER,都与流行人物或运动联系在一起,通过社交媒体和名人的影响力获得关注。”
“This gives them immediate recognition and virality that more traditional cryptocurrencies can’t replicate as quickly. Afterward, memecoins can leverage their virality to bring attention to social or political causes.”
“这使它们能够立即获得认可并获得病毒式传播,这是传统加密货币无法快速复制的。之后,模因币可以利用其病毒式传播来引起人们对社会或政治事业的关注。”
SlumDOGE Millionaire, a spokesperson for NEIRO, an Ethereum (ETH)-based memecoin, elaborated on the role of memecoins in advocacy.
基于以太坊 (ETH) 的模因币 NEIRO 的发言人 SlumDOGE Millionaire 详细阐述了模因币在宣传中的作用。
“They can mobilize communities and attract donations or support for issues, using their entertaining nature to engage a wide audience while simultaneously promoting real-world campaigns and initiatives.”
“他们可以动员社区并吸引捐款或对问题的支持,利用其娱乐性吸引广泛的受众,同时促进现实世界的活动和举措。”
Moreover, platforms like Solana (SOL), TON, and ETH provide user-friendly tools that even non-technical creators can utilize to launch tokens with minimal effort. This further highlights how these digital assets can be employed as instruments for advocacy, emerging at a unique intersection of technology, social impact, and financial innovation.
此外,Solana (SOL)、TON 和 ETH 等平台提供了用户友好的工具,即使是非技术创建者也可以利用这些工具以最小的努力来发行代币。这进一步凸显了如何利用这些数字资产作为倡导工具,在技术、社会影响和金融创新的独特交叉点上出现。
While memecoins have served as a powerful tool for advocacy in recent times, they have also brought to light the risks inherent in speculative investments.
虽然模因币近年来已成为强有力的宣传工具,但它们也揭示了投机投资固有的风险。
According to a tweet posted by Bubblemaps on X (formerly Twitter), an investigation into Sahil Arora, a Duba-based investor, revealed that he made $30 million in 2024 by launching meme tokens of celebrities and then dumping them, leaving investors with substantial losses.
根据 Bubblemaps 在 X(前 Twitter)上发布的一条推文,对 Duba 投资者 Sahil Arora 的调查显示,他在 2024 年通过推出名人的 meme 代币然后抛售而赚了 3000 万美元,让投资者遭受了巨额损失。
It is alleged that Sahil was behind promoting several top celebrity memecoins including Caitlyn Jenner’s JENNER token and Rich the Kid’s RICH token.
据称,Sahil 是多个顶级名人模因币的幕后推手,其中包括凯特琳·詹纳 (Caitlyn Jenner) 的 JENNER 代币和 Rich the Kid 的 RICH 代币。
Rich the Kid later revealed on X that his account was hacked by Sahil and he never intended to release RICH himself.
Rich the Kid 后来在 X 上透露,他的账户被 Sahil 黑客入侵,而且他从未打算释放 RICH 本人。
Speaking with Tech, SlumDOGE Millionaire noted that the Sahil Arora case highlighted the need for better regulation and transparency within the memecoin market.
SlumDOGE Millionaire 在接受 Tech 采访时指出,Sahil Arora 案凸显了模因币市场需要更好的监管和透明度。
“The case contributed to both skepticism and curiosity, shaping the overall market outlook by emphasizing the importance of conducting thorough due diligence before making any investment decisions.”
“该案件引发了怀疑和好奇,强调了在做出任何投资决定之前进行彻底尽职调查的重要性,从而塑造了整体市场前景。”
NexaTech Ventures’ Dylan agreed, highlighting that because memecoins are a “largely unregulated space, where celebrity-backed tokens can lure in unsuspecting investors”.
NexaTech Ventures 的迪伦对此表示同意,并强调说,因为 memecoin 是一个“基本上不受监管的领域,名人支持的代币可以吸引毫无戒心的投资者”。
In fact, memecoins have been long known for being heavily endorsed by celebrities in the likes of Elon Musk, Ronaldinho, and Messi; however, the current Sahil Arora case could also steer investors away from celebrity-endorsed memecoins once and for all.
事实上,模因币长期以来因受到埃隆·马斯克、罗纳尔迪尼奥和梅西等名人的大力支持而闻名;然而,当前的 Sahil Arora 案件也可能会让投资者一劳永逸地远离名人认可的模因币。
“Sahil Arora’s actions have had a significant impact on the outlook of memecoins. His use of celebrity endorsements, followed by classic pump-and-dump schemes, has cast a shadow over the market, making it more difficult for legitimate projects to gain trust.”
“Sahil Arora 的行为对 memecoin 的前景产生了重大影响。他利用名人代言,再加上经典的拉高抛售计划,给市场蒙上了阴影,使合法项目更难获得信任。”
Despite the inherent risks, memecoins continue to dominate headlines. Could their risky nature be the exact thing keeping people hooked?
尽管存在固有风险,模因币仍然占据头条新闻。难道它们的风险本质正是让人们着迷的原因吗?
According to NEIRO’
根据 NEIRO'
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