活力：NFT 创作者的信任机制

不可替代代币 (NFT) 市场正在为疯狂的发展做好准备，预计到 2028 年，其收入将飙升至超过 33 亿美元，并吸引超过 1600 万用户。

The non-fungible token (NFT) market is set to explode in the coming years, with projections indicating that it will generate over $3.3 billion in revenue and attract more than 16 million users by 2028. NFTs are unique digital identifiers that are used to represent ownership of a specific item, whether it be digital art, music, collectibles or even virtual real estate. Unlike cryptocurrencies, which are interchangeable, each NFT represents a one-of-a-kind asset.

不可替代代币 (NFT) 市场将在未来几年出现爆炸式增长，预计到 2028 年，该市场将产生超过 33 亿美元的收入，并吸引超过 1600 万用户。NFT 是唯一的数字标识符，用于代表特定物品的所有权，无论是数字艺术、音乐、收藏品甚至虚拟房地产。与可互换的加密货币不同，每个 NFT 都代表一种独一无二的资产。

This uniqueness is what gives NFTs their value and has led to the formation of an audience that spans beyond blockchain and crypto enthusiasts, encompassing a wide range of collectors, investors and enthusiasts from diverse backgrounds.

这种独特性赋予了 NFT 价值，并导致了其受众群体的形成，不仅限于区块链和加密货币爱好者，还包括来自不同背景的广泛收藏家、投资者和爱好者。

However, the rapid expansion of the NFT market has also opened the door to bad actors. Alongside the legitimate participants, fraudulent activities have proliferated the space, highlighting the lack of clarity and presenting a significant challenge for investors who are attempting to distinguish between the two.

然而，NFT市场的快速扩张也为不良行为者打开了大门。除了合法参与者之外，欺诈活动也激增，凸显了透明度的缺乏，并对试图区分两者的投资者提出了重大挑战。

Take the infamous rug pull scams, for example. These schemes lure investors with big promises only to disappear once the money is in the bank. The “Evolved Apes” NFT project serves as a stark example of this, where the creators vanished with $2.7 million worth of Ether ( ETH ) ($2,523), leaving investors in the dust.

以臭名昭著的拉地毯骗局为例。这些计划以巨大的承诺来吸引投资者，但一旦钱存入银行，这些承诺就会消失。 “Evolved Apes”NFT 项目就是一个鲜明的例子，该项目的创建者带着价值 270 万美元的以太币 (ETH)（2,523 美元）消失了，让投资者望尘莫及。

Similarly, the “Frosties” NFT project ended in a rug pull, leading to the arrest of the founders by the Department of Justice on charges of fraud and money laundering.

同样，“Frosties”NFT 项目也以失败告终，导致创始人被司法部以欺诈和洗钱罪名逮捕。

Scams within the NFT market aren’t limited to rug pulls. Pranksy, a well-known NFT collector, fell victim to a scam when he was duped out of over $300,000 by a fake NFT auction purportedly associated with famous artist Banksy. Although he managed to recover most of his funds, it was a stark reminder that the NFT landscape can be treacherous, even for the most experienced players.

NFT 市场中的骗局不仅限于拉扯地毯。 Pranksy 是一位著名的 NFT 收藏家，他在一场据称与著名艺术家班克斯 (Banksy) 有关的假 NFT 拍卖会上被骗了超过 30 万美元，成为了一场骗局的受害者。尽管他成功收回了大部分资金，但这清楚地提醒我们，即使对于最有经验的玩家来说，NFT 的前景也可能充满危险。

A joint research from the University of Texas and the University of California further emphasizes the scale of the problem. Their analysis of 823 NFT projects revealed that 300 were fraudulent, illustrating just how widespread these scams have become.

德克萨斯大学和加利福尼亚大学的一项联合研究进一步强调了问题的严重性。他们对 823 个 NFT 项目的分析显示，其中 300 个项目是欺诈性的，这说明这些骗局已经变得多么普遍。

In light of these issues, it’s worth noting that NFT sales volume tumbled by 54% in May 2024. This decline can be attributed, at least in part, to the growing awareness of fraud in the NFT market, which has led to a decrease in investor confidence and enthusiasm.

鉴于这些问题，值得注意的是，2024 年 5 月 NFT 销量下降了 54%。这种下降至少部分归因于 NFT 市场欺诈意识的增强，导致 NFT 销量下降。投资者的信心和热情。

However, this decline also highlights an urgent need for initiatives to help investors distinguish between good and bad actors in the NFT space, ensuring the market remains a viable and trustworthy environment for all participants.

然而，这种下降也凸显了迫切需要采取举措来帮助投资者区分 NFT 领域的好人和坏人，确保市场对所有参与者来说仍然是一个可行且值得信赖的环境。

To this end, several innovative solutions are emerging, aiming to bring greater transparency, trust and user empowerment to the NFT market. One such development is the Liveliness mechanism, introduced by data ownership protocol Itheum.

为此，一些创新解决方案不断涌现，旨在为 NFT 市场带来更大的透明度、信任和用户赋权。其中一项发展就是由数据所有权协议 Itheum 引入的活力机制。

At the heart of Itheum’s innovation is the concept of Data NFTs — unique digital assets that represent tokenized data, allowing individuals to own and trade data in a secure, verifiable way. These Data NFTs are created by bonding a certain amount of the platform’s native ITHEUM tokens, enabling creators to participate in the Liveliness system.

Itheum 创新的核心是数据 NFT 的概念——代表代币化数据的独特数字资产，允许个人以安全、可验证的方式拥有和交易数据。这些数据 NFT 是通过绑定一定数量的平台原生 ITHEUM 代币创建的，使创建者能够参与 Liveiness 系统。

Liveliness functions as a score that each Data NFT creator can earn, starting at 100% when they bond their tokens for a minimum of three months. This score gradually decreases as time passes, reflecting the time remaining until the bond expires. It's important to clarify that the decrease in Liveliness does not reduce the creator’s original ITHEUM bond.

活跃度作为每个数据 NFT 创建者可以获得的分数，当他们将代币绑定至少三个月时，从 100% 开始。随着时间的推移，该分数逐渐降低，反映了债券到期之前的剩余时间。需要澄清的是，活力的降低并不会减少创作者最初的 ITHEUM 债券。

Visible in Itheum’s Data NFT marketplace and other NFT marketplaces that integrate the Liveliness score, this score acts as a dynamic indicator of the creator’s ongoing commitment and activity within the ecosystem, helping potential buyers assess the reliability of the NFTs they are interested in.

该分数在 Itheum 的数据 NFT 市场和其他集成了活力分数的 NFT 市场中可见，它作为创建者在生态系统中持续承诺和活动的动态指标，帮助潜在买家评估他们感兴趣的 NFT 的可靠性。

The bonding mechanism behind Liveliness is straightforward yet effective. When a creator wishes to mint and trade their data as a Data NFT, they first need to bond ITHEUM tokens. This bond secures their participation and charges their Liveliness score.

活力背后的粘合机制简单而有效。当创建者希望将其数据作为数据 NFT 铸造和交易时，他们首先需要绑定 ITHEUM 代币。这种债券确保他们的参与并收取他们的活力分数。

The higher the score, the more trustworthy the creator appears to the public. If a creator maintains their Liveliness by renewing the bond before it expires, they can continuously demonstrate their commitment, reinforcing trust in their offerings.

分数越高，创作者在公众看来就越值得信赖。如果创作者通过在债券到期前更新债券来保持活力，他们就可以不断地展现自己的承诺，增强人们对他们的产品的信任。

Creators can also renew their Liveliness score with a single click, restoring it to 100% by rebonding for the full period. This simple yet powerful mechanism provides a clear and verifiable way for NFT creators to build and maintain their reputation within the ecosystem.

创作者还可以通过单击来更新他们的活力分数，通过在整个时间段内重新绑定将其恢复到 100%。这种简单而强大的机制为 NFT 创建者提供了一种清晰且可验证的方式，以在生态系统中建立和维护其声誉。

The Liveliness system is overseen by the Protocol Curation DAO, a decentralized autonomous organization (DAO) that monitors the ecosystem for bad actors. The DAO has the power to slash bonds if malicious behavior is detected, adding an extra layer of security and community-driven accountability.

Livelies 系统由 Protocol Curation DAO 监管，Protocol Curation DAO 是一个去中心化自治组织 (DAO)，负责监控生态系统中是否存在不良行为者。如果检测到恶意行为，DAO 有权削减债券，从而增加额外的安全层和社区驱动的问责制。

Moreover, the Liveliness system also functions as Itheum’

此外，Liveiness 系统还具有 Itheum 的功能。