澳大利亚网球公开赛首次推出 NFT 系列开辟道路

澳大利亚网球公开赛推出首个 NFT 系列，融合艺术和实时球场数据来吸引网球爱好者。每个独特的 NFT（以网球为代表）都可以根据比赛数据获得独家奖励，例如限量版 Decentraland 可穿戴设备和 AO 商品。此外，NFT 持有者还可以访问 Decentraland 内的澳大利亚网球公开赛元宇宙，展示墨尔本公园区域并提供虚拟网球体验。可持续发展和慈善活动被优先考虑，50% 的收益专门用于碳抵消和通过澳大利亚网球基金会支持网球热点项目。

Australian Open Embraces Innovation with Inaugural NFT Collection

澳大利亚网球公开赛通过首个 NFT 系列拥抱创新

Melbourne, Australia, January 13, 2023 - The Australian Open, one of the world's most prestigious tennis tournaments, has embarked on a groundbreaking venture by introducing its inaugural non-fungible token (NFT) collection, seamlessly intertwining art and real-time match data to revolutionize fan engagement during the grand slam event.

澳大利亚墨尔本，2023 年 1 月 13 日 - 世界上最负盛名的网球赛事之一澳大利亚网球公开赛通过推出其首个不可替代代币 (NFT) 系列，将艺术与实时比赛数据无缝交织在一起，开启了一项开创性的事业彻底改变大满贯赛事期间球迷的参与度。

Concept and Design

概念与设计

The concept of the collection is ingeniously simple: users can mint unique NFTs, each represented by a tennis ball, with a total of 6,776 NFTs available. These NFTs exhibit an array of styles, ranging from generative art to collaborations with renowned artists and iconic Australian Open intellectual property.

该系列的概念非常简单：用户可以铸造独特的 NFT，每个 NFT 都由一个网球代表，总共有 6,776 个 NFT 可用。这些 NFT 展现了一系列风格，从生成艺术到与知名艺术家的合作以及标志性的澳大利亚网球公开赛知识产权。

To ensure fairness and transparency, each NFT is randomly assigned a specific section of the tennis court, meticulously divided into 6,776 sections using Chainlink VRF, a verifiable random function.

为了确保公平和透明，每个 NFT 都会被随机分配网球场的一个特定部分，并使用可验证的随机函数 Chainlink VRF 精心划分为 6,776 个部分。

Dynamic Metadata and Rewards

动态元数据和奖励

The NFTs are further enhanced through real-time match data integration and trait updates via dynamic metadata. Every match point of every game throughout the tournament will trigger updates to the NFT metadata and unlock exclusive rewards for the owner, including limited-edition wearables for use within the Decentraland metaverse and exclusive Australian Open merchandise.

通过实时匹配数据集成和动态元数据的特征更新，NFT 得到进一步增强。整个锦标赛中每场比赛的每个赛点都将触发 NFT 元数据的更新，并为所有者解锁独家奖励，包括在 Decentraland 元宇宙中使用的限量版可穿戴设备和独家澳大利亚公开赛商品。

Public Launch and Accessibility

公开发布和可访问性

The Australian Open NFT collection will be publicly launched on January 13, 2023, at 10 am AEDT, with a minting price of 0.067 ETH (approximately $215). According to the Australian Open, this collection represents a groundbreaking convergence of art, technology, sport, and data, setting a new benchmark for global tennis engagement.

澳大利亚公开赛 NFT 集合将于 2023 年 1 月 13 日上午 10 点（澳大利亚东部时间）公开发行，铸币价格为 0.067 ETH（约合 215 美元）。据澳大利亚网球公开赛称，该系列代表了艺术、技术、体育和数据的突破性融合，为全球网球参与度树立了新基准。

Community Building and Metaverse

社区建设和元宇宙

The collection also prioritizes the development of robust global communities for tennis enthusiasts. Its initial aspirations include fostering a vibrant, passionate, and forward-thinking community united by their shared love of art, culture, charity, and tennis.

该系列还优先考虑为网球爱好者发展强大的全球社区。其最初的愿望包括通过对艺术、文化、慈善和网球的共同热爱，培育一个充满活力、充满激情和具有前瞻性思维的社区。

An Australian Open NFT grants exclusive access to the Australian Open plot within the metaverse, a virtual replica of the Melbourne Park precinct, including the legendary Rod Laver Arena, in AO Decentraland. Fans worldwide can enjoy 24-hour live streams, relive historic match content, engage in virtual tennis games, and collect POAP NFTs and limited-edition wearables within Decentraland.

澳大利亚网球公开赛 NFT 授予对 Metaverse 内澳大利亚网球公开赛场地的独家访问权，虚拟宇宙是墨尔本公园区的虚拟复制品，包括 AO Decentraland 中传奇的罗德·拉沃尔竞技场 (Rod Laver Arena)。全球粉丝可以在 Decentraland 中享受 24 小时直播、重温历史比赛内容、参与虚拟网球比赛以及收集 POAP NFT 和限量版可穿戴设备。

Sustainability and Charitable Initiatives

可持续发展和慈善活动

The collection also places a strong emphasis on sustainability and charitable endeavors. In keeping with its unwavering commitment to community and charity, 50% of the proceeds from the collection will be dedicated to offsetting carbon emissions and supporting charitable causes through the Australian Tennis Foundation (ATF) charity, including the 'Tennis Hot Shots' program.

该系列还非常强调可持续发展和慈善事业。为了履行对社区和慈善事业坚定不移的承诺，此次收藏的 50% 收益将专门用于抵消碳排放，并通过澳大利亚网球基金会 (ATF) 慈善机构支持慈善事业，包括“网球热点”计划。

Genesis NFT and Future Benefits

Genesis NFT 和未来的好处

The Australian Open has designated the 2022 collection as a 'genesis' NFT, offering holders and early adopters access to future AO tournaments, project whitelists, and early access to subsequent releases, recognizing their support and fostering a sense of community.

澳大利亚网球公开赛已将 2022 年系列指定为“起源”NFT，为持有者和早期采用者提供未来 AO 锦标赛、项目白名单以及抢先访问后续版本的机会，以表彰他们的支持并培养社区意识。

In conclusion, the Australian Open NFT collection represents a bold and innovative endeavor, merging art, technology, sport, and charity to create new avenues of fan engagement and foster a vibrant global community. The collection's focus on sustainability and charitable initiatives further underscores the Australian Open's commitment to making a positive impact both on and off the court.

总之，澳大利亚网球公开赛 NFT 系列代表了一项大胆创新的努力，将艺术、技术、体育和慈善融为一体，创造了粉丝参与的新途径，并培育了一个充满活力的全球社区。该系列对可持续发展和慈善活动的关注进一步凸显了澳大利亚网球公开赛致力于在球场内外产生积极影响的承诺。