World App Rolls Out Decentralized Finance Tools to 25M Users

World App, the decentralized application powered by World Chain, has unveiled a major retail rollout of decentralized finance tools with Morpho, a decentralized lending platform.

The integration, which brings lending, borrowing, and yield-generating products to over 25 million users, is powered by Morpho, a decentralized lending platform with over $4.5 billion in deposits. It enables users to put assets like WLD, WETH, USDC.e, and WBTC to work without bridging or dealing with seed phrases, as revealed by a company post.

The integration allows users to earn rewards or take out loans without selling their assets, accessible through the new Morpho Mini App and the browser-based Oku Trade interface. Verified users with a World ID will also receive priority access to $5 million in token rewards distributed over the next year, marking the first time Morpho is offering such an initiative on any blockchain.

World Chain’s human-first design is crucial for this rollout. Gas fee subsidies for verified users facilitate micro-lending, while World ID allows reward targeting to real users instead of bots.

Moreover, developers can build on World Chain by integrating Morpho’s permissionless lending infrastructure and utilizing World ID for unique use cases like under-collateralized credit and anti-bot loyalty programs.

Worldcoin’s U.S. launch

This news follows the official launch of Worldcoin in six U.S. cities, where users can claim WLD tokens by scanning their irises at designated Orbs. The project also announced plans for a Visa-powered debit card linked to the World App, permitting users to spend WLD (WLD) tokens at any merchant that accepts Visa.

In response to concerns about privacy, Worldcoin has introduced features like Personal Custody and the option for users to delete their iris data permanently.