Nexo unveils new Private Hub targeting affluent crypto investors

Nexo has unveiled a new in-app feature designed for affluent cryptocurrency investors seeking streamlined access to premium financial services.

Key highlights:

* Nexo has introduced a new in-app feature called Private Hub, designed for affluent cryptocurrency investors seeking seamless access to premium financial services.

* Available to users with digital asset portfolios exceeding $100,000, Private Hub offers direct contact with relationship managers, customizable investment options, and a range of services like liquidation-free crypto credits and capital-protected savings products.

* The move follows a growing demand from sophisticated investors for Over-the-Counter (OTC) trading, personalized strategies, and direct expert guidance, which Nexo aims to provide within its platform.

* Private Hub, located under the "My Profile" tab, allows high-net-worth users to explore exclusive services with minimal friction, combining the convenience of an app with the personalization of traditional wealth management.

* Nexo has also doubled the size of its Private Client division and now supports over 20 languages to remove barriers for international users and provide culturally attuned service across its expanding client base.

* The update follows Nexo's re-entry into the U.S. market, signaling the company's ambitions to grow its footprint in regulated environments.

* With $11 billion in assets under management, Nexo is positioning itself to deliver a full suite of digital asset solutions to clients seeking both security and adaptability in today's evolving crypto landscape.

As part of its broader efforts to improve global service delivery, Nexo has doubled the size of its Private Client division and now supports over 20 languages. The goal is to remove any barriers for international users and provide culturally attuned service across its expanding client base.

The update follows Nexo's re-entry into the U.S. market, which began in December 2021. This move is part of the company's broader strategy to grow its footprint in regulated environments and cater to the diverse needs of sophisticated investors.

"We're seeing unprecedented engagement from sophisticated investors and institutions - people who want custom deals, timely insights, and human expertise," said Octavian Dinca, Head of Private Client Services at Nexo. "The Nexo Private Hub makes that experience seamless, while our expanded team ensures no client goes unheard."

With $11 billion in assets under management and a user base spanning over 170 countries, Nexo is aiming to provide a comprehensive and user-friendly service to high-net-worth individuals seeking a trusted and efficient way to manage their digital assets.

The Private Hub is accessible to users with a digital asset portfolio exceeding $100,000 and offers features like:

* Liquidation-free crypto credits and capital-protected savings products

* Zero-interest credit lines and the ability to request bespoke services or schedule a call with an advisor, all directly from the app

* Seamless integration of Over-the-Counter (OTC) trading and personalized investment strategies

This new feature combines the convenience of app-based finance with the personalization of traditional wealth management, catering to the specific needs of a sophisticated investor base.

"At Nexo, we're constantly innovating to provide the best possible experience for our clients," added Igor Arsanov, Co-founder and Managing Partner at Nexo. "We're committed to offering a service that is both seamless and sophisticated, no matter where in the world our clients are."

The update to the Nexo app is now available for download on both Apple and Android devices. It signals Nexo's dedication to providing a diverse range of products and services to meet the evolving demands of today's cryptocurrency investors.

This news follows reports that Harvest, a decentralized finance (DeFi) protocol, is planning to launch a product that will allow users to borrow credit card-sized amounts of cryptocurrency. The product, named Harvest Pay, aims to provide users with instant, low-interest loans of up to $5,000, which can be repaid gradually over several months.

Harvest Pay will use the Harvest Chain to process transactions quickly and efficiently, offering users a seamless borrowing experience. The protocol's native token, HARVEST, will be used to secure loans and provide users with access to the Harvest ecosystem's liquidity.

Both Harvest Pay and Nexo's Private Hub are catering to the increasing demand for flexible and accessible financial products in the cryptocurrency space. As the industry continues to grow and evolve, we can expect to see even more innovative products and services being launched in the coming months and years.

In other news, crypto exchange FTX is planning to launch a new product that will allow users to easily convert their crypto into stablecoins. The product, which is still in development, will be launched in the coming months as part of FTX's efforts to provide users with a seamless and user-friendly trading experience.

FTX is also planning to launch a new futures product that will allow users to trade with leverage of up to 100x. The product, which is still in the early stages of development