MicroStrategy (MSTR) shares gained 3.87% to $396.37 on Friday midday trading

While the company posted a large Q1 loss, investors cheered its aggressive Bitcoin accumulation and upgraded targets.

MicroStrategy (NASDAQ:MSTR) shares rose 3.87% to $396.37 on Friday midday trading after reporting a strong start to 2025, despite a large Q1 loss.

Here's a closer look at the company's performance and updated targets:

Despite reporting a net loss of $4.2 billion, or $16.49 per share, for the first quarter ending March 31, 2025 - a significant increase from the $53.1 million loss a year ago - there was optimism among investors. This loss was largely driven by a $5.9 billion unrealized loss tied to new fair value accounting rules for digital assets. However, management noted that Bitcoin's price has since recovered, with an estimated $8 billion gain already locked in for the second quarter as BTC trades near $97,300.

"We are pleased to report strong results for the first quarter of 2025," said Phong Le, CEO of Strategy. "We successfully executed our announced record $21 billion equity offering and used the net proceeds to purchase 301,335 bitcoins, which contributed to a 50% increase in Strategy shares during the quarter. We also completed two preferred stock initial public offerings, further strengthening our capital base."

"Our goal is to continue to grow our bitcoin treasury and maximize shareholder value," Le added. "We believe that bitcoin is a highly valuable asset that can serve as a hedge against inflation and a store of value. We are also seeing strong interest in bitcoin from other companies, which bodes well for the future of the asset class."

The company, now rebranded as Strategy, continues to expand its role as the largest corporate holder of Bitcoin, having integrated 553,555 BTC valued at over $53 billion into its treasury.

The company's ambitious Bitcoin goals for 2025 have now been raised. Strategy increased its BTC yield target from 15% to 25%, and its BTC dollar gain goal went from $10 billion to $15 billion. Year-to-date, the firm has already achieved a 13.7% BTC yield and a $5.8 billion BTC gain.

"Our bitcoin yield goal for 2025 is now 25%. This compares to a year-to-date bitcoin yield of 13.7% and a full-year 2024 bitcoin yield goal of 15%," the company said. "Our bitcoin dollar gain goal for 2025 is now $15 billion. This compares to a year-to-date bitcoin dollar gain of $5.8 billion and a full-year 2024 bitcoin dollar gain goal of $10 billion."

However, beyond crypto, MicroStrategy's software business saw mixed results. Total revenue declined 3.6% year-over-year to $111.1 million, missing expectations by 4.57%. Subscription services saw a strong surge of 61.6% to $37.1 million, but product support revenue fell 16.2%. Gross profit margin narrowed to 69.4% from 74% last year.

The company's aggressive moves had a significant impact on its financials. Operating expenses soared nearly 2,000% to $6 billion, mainly driven by the new accounting treatment for its bitcoin stash. Cash reserves, however, improved to $60.3 million from $38.1 million at year-end.

Looking ahead, MicroStrategy remains focused on expanding its bitcoin treasury. The firm has nearly $21 billion in available stock offering capacity and raised its authorized share count dramatically to fund future purchases. Moreover, with over 70 public companies now adopting bitcoin into their treasuries and a growing interest in Web3, MicroStrategy continues to lead the way.

The stock has been a major outperformer, boasting a year-to-date return of 36.86% and a staggering 250.96% gain over the past year, in contrast to the S&P 500's 12.46% rise. This indicates that investors are placing bets on the company's ability to capitalize on crypto market momentum, despite reporting large headline losses.