Match: The SocialFi iPhone Moment

Meme coins currently hold a market cap of around USD 49 billion. Match combines SocialFi with meme coins, forging a new value-based social ecosystem.

With crypto assets gaining traction in traditional finance, market dynamics are shifting towards a retail-oriented approach. Influenced by the GameStop incident, the meme coin sector has captured Gen Z's attention, transitioning from being considered an alternative asset to becoming an integral part of the mainstream investment landscape.

According to CoinMarketCap, meme coins currently account for about 2% of the entire crypto market. The underlying reason for the meme craze is that institution-dominated value projects have become less attractive due to high valuations and the selling pressure from continuous unlocking, leading to decreased retail participation. As institutions and retail investors avoid buying from each other, meme projects have become the market’s focal point.

The key issue is the weakening wealth effect rather than a conflict between institutions and retail investors. The crucial problem is matching projects with users.

Match is a social platform based on AI and big data technology, aiming to establish an efficient value-based social network enabled by the wealth effect of meme coins. By constructing a sustainable value-based social ecosystem, Match deeply understands how to integrate user needs and economic mechanisms to promote both social interaction and economic returns. Match provides privacy-protected social functions and powerful AI capabilities, enabling users to securely manage their social data assets across various Web 3.0 applications, thereby achieving true value-based social networking.

Breaking Through Social Barriers with Meme Coins

The social networking market has always been in high growth, making it one of the most competitive fields. Recent data shows that there are 5.07 billion social media users globally, accounting for 62.6% of the world’s population. According to Ecwid, the number of social media users grew from 1.72 billion in 2013 to 4.76 billion in 2023, with a compound annual growth rate of 10.72%.

Despite its vast potential, the social networking market has high entry barriers. Walter Isaacson, a renowned author who has written biographies for Einstein, Jobs, and Kissinger, has a viewpoint on social networking: “Almost every digital tool, whether designed for it or not, was commandeered by humans for a social purpose”. But they must first be effective tools to create social opportunities. Therefore, recent social networking applications like Clubhouse and Damus quickly rose and fell due to the lack of unique tool attributes.

Match’s design is different from previous ones; it is a SocialFi application based on meme coins. Similar to social networking, meme culture is rooted in fundamental human needs. Any type of viral cultural transmission can form a meme culture. When meme culture combines with cryptocurrency, it creates meme coins.

Meme coins inherently have social spreading value. Match introduces new gameplay, creating strong community consensus through the resonance of Meme culture to drive ecosystem development. Match is about to issue its exclusive meme coin, RFG. RFG not only creates wealth effects but also attracts a large number of users, laying a solid foundation for social interaction on the platform. By leveraging its meme coin, RFG, Match will accumulate substantial user data, providing a solid foundation for subsequent AI analysis and social interaction.

In its development into an innovative value-based social ecosystem, Match follows four stages: Departure, Sailing, Breaking Waves, and Voyage. In the “Departure” stage, Match focuses on decentralized auction, social matching and mining, and the development of backend services. In the “Sailing” stage, Match enters a period of rapid expansion and application innovation. After launching basic functions, the platform promotes community building and promotional activities.

In the “Breaking Waves” stage, Match will further expand RFG’s application scenarios and deeply integrate AI technology into its infrastructure. RFG’s application covers multiple fields, including finance and social networking, meeting users’ diverse needs with innovative financial products and services. Through rich application scenarios, Match achieves both user scale and platform value growth. Match also introduces an on-chain DID system and social accessories to activate and amplify personal social value. By bringing in more SocialFi services and partners, Match continuously expands its ecosystem and drives global development.

In the “Voyage” stage, Match will complete the construction of a comprehensive service ecosystem, advancing to higher development levels. The platform offers diverse AI services, including intelligent advisory, personalized recommendations, and risk assessments, helping users make more informed decisions in complex market environments.

Match also utilizes ZK technology for privacy capabilities, addressing trust issues with off-chain data and computations. Users can share data confidentially within a trustless settlement layer, ensuring data privacy. ZK applications allow users to create confidential on-chain identities in a modular manner, surpassing traditional data obfuscation methods. Off-chain security guarantees provided by ZK technology ensure the integrity and expected state of vast off-chain data and computations.

Welcoming SocialFi’s iPhone Moment?

Meme coins currently hold a market cap of around USD 49 billion. Match combines SocialFi with meme coins, forging a new value-based social ecosystem. Building upon the wealth effects